About

Home || About

Making agricultural entrepreneurship in Africa accessible and simpler

Our founder

The driving force behind Agrobabe

Claudia Senghor – agricultural economist specializing in sustainable development, agricultural consultant, and entrepreneur.

Originally from Senegal, she spent her childhood and adolescence there before moving to Canada for her university studies in agriculture.

Specializing in the development and management of agricultural and agri-food businesses, she has also been creating agribusiness content on social media since 2021 under the name “Agrobabe.”

Her ambition is to actively promote agricultural entrepreneurship in Senegal and Africa by introducing young people to the immense opportunities offered by the agricultural and agri-food sectors. Her primary target audience is young people, and she is committed to encouraging as many women as possible to pursue careers in this field.

Motivated and determined, Claudia possesses exceptional motivation and a natural talent for communication, which has allowed her to work on impactful projects in Quebec and, more recently, in Africa.

The story behind Agrobabe

Aware of the lack of information about the agricultural sector in Africa and the stereotypes surrounding it, Agrobabe began sharing on Instagram the many opportunities offered by agribusiness in Africa. Pleasantly surprised by the positive response from her followers, she decided to go further and bring to life the content she had been sharing for months on Instagram.

This journey led to the publication of his first book, “Planning and Succeeding in Your Agricultural Project: From Idea to First Client,” which offers a step-by-step guide to planning and launching an agricultural project. The book covers every detail, from planning and production choices to different methods for marketing agricultural products. It is the first in a long series of educational content covering various sectors of agriculture and agri-food.

Agrobabe is now a training and support platform aimed at providing those interested in profitable businesses, agriculture, or agri-food with the knowledge, tools, and resources needed to successfully complete their projects.

Why start an agricultural project?

It’s often said that farming is not just a profession, but also a way of life. Many individuals, couples, and families turn to agriculture in search of a healthier and simpler way of life.
However, the profitable side of this activity remains largely under-exploited. Farming is much more than a lifestyle or a state of mind: it’s a business. An activity so profitable that it’s expected to reach $1 trillion by 2050.
It’s a business, just like opening a restaurant or launching a clothing line.

Ready to take the plunge, but stressed about everything it entails?
Not sure where to start?

I’ve been there, and I can help. Let’s work together. We’ll have a private, one-on-one meeting to clarify the next steps you need to take to achieve your goals.